







Empowering youth with knowledge to prevent substance use harm.
RATIONALE
/Prevention
/Youth Engagement
/Public Health
/Educational Outreach
/Visual Communication
By creating attractive posters and brochures, the campaign raises awareness among high school students about the risks of substance use disorders in Canada. Through engaging infographics and eye-catching editorial design, it presents key data and health information in a visually appealing format. The use of bold colors and clear typography captures the attention of a young audience, effectively communicating the dangers of drug use and the importance of prevention. Positioned in everyday student environments such as bus shelters, the campaign materials are designed to educate, inform and encourage healthier lifestyle choices.

CHARACTER & ELEMENTS SKETCHES











BUS SHELTER ADS




